Hoping for a Mac product refresh

Apple’s big annual conference, the WWDC, will be taking place next week.   While this is a software oriented event, Apple has used it to unveil new and revised hardware in the past.  They sure need to do something to re-energize the Mac faithful.  In recent months, they recommitted themselves to the Mac desktop.  Apple said that at some point in the not too distant future, we will see new Mac Pro and iMac desktops.  It’s about time.  Those models have not been updated since 2015 and 2013, respectively.  

As I’ve written before, the Mac Book Pro laptops that came out last fall were really flawed.  First  of all, they have only USB Type C ports.  That means that in order to plug in any of your commonly used devices you need adapters (which they will gladly sell you for $10 + dollars each).   Second, in order save a few millimeters in thickness, Apple went with a very shallow keyboard design.  The 2016 Mac Book Pros are a hassle to type on.  Why couldn’t they have just kept the successful keyboard found on all Mac Portables from 2006 – 2015. I digest a lot of technology media in order to keep you informed.  Some “big names” in this branch of journalism have left or are seriously considering leaving the Mac platform over Apple’s neglect of the Mac.   It should be no surprise that Apple’s Mac Book Air, last updated in 2015, is selling so well.   It’s priced to move at $999 too.  

Apple would have liked to retire the Mac Book Air and just leave us with their super skinny 12 inch Mac Book and 13 and 15 inch Mac Book Pros.   The consensus of the Apple rumor industry is that they will update the Air to 2017 specs and keep selling it.  The Mac Book Pro models may be tweaked as well, but I have my doubts as to whether they will make major design changes as an apology to customers.  The Pro line was just refreshed in October. 

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